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Marketing Partnership

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Marketing Partnership

#1 Kid-Friendly Resort in the East! - SKI Magazine Reader Survey 2018

3 Seasons of Smugglers' Notch
Become a Partner What Smugglers' Offers to All Partners! Current Partners Marketing Partnership Request Form
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  For Partnership information
  contact Steve Clokey, at
  802-644-1119 or e-mail sclokey@smuggs.com

Marketing Partnerships at Smugglers' Notch

We will customize your product promotion for the greatest exposure!

Smugglers’ provides the perfect family target audience, product exposure, on-site product exclusivity, trial and usage, and promotional venues and events.

Target Audience

Product Exposure

Facility & Activity Sponsorships

Smuggs Target Audience
  • Thousands of families vacation here annually
  • Affluent household consumer purchasing power
  • Vacation durations are 5-7 days
  • Traditional family unit includes both spouses and 2 children 12 years old or under
  • A high percentage of our guests are referrals from other guests
  • Our guests are primarily from New York, New Jersey, Pennsylvania and New England as well as the growing markets of Florida, Canada and the UK.

Branding Opportunities
  • Awareness — Build brand awareness through employee & product integration, with signage at your sponsored events, and logo placement in our collateral, on Smuggs TV and on our website.
  • Trial — Increase trial of your brand through product sampling in a variety of venues, with the opportunity for on-site demonstrations or clinics, or get our guests to use your product at home with take-away coupons.
  • Image — Solidify your brand image through our exclusive use of your product, or by sponsoring a featured facility, program or activity.

Points of Contact
With a variety of points of contact, you can further segment the market by handpicking the venue with which you’d like to affiliate your product.

Segment          Smugglers' Location / Program

Parents:           TREASURES      Child Care Center - Winter
                                  TREASURES      Child Care Center - Summer

Children:          Summer Camp Programs ages 3-15
                                  Discovery Dynamos (ages 3-4)
                                  Trail Blazers (ages 5-6)
                                  Adventure Rangers (ages 7-10)
                                  Notch Squad (ages 11-15)

Children:          Winter Camp Programs ages 3-15
                                  Discovery Dynamos (ages 3-5)
                                  Trail Blazers (ages 5-6)
                                  Adventure Rangers (ages 7-10)
                                  Notch Squad (ages 11-15)

Teens:                 Summer Camp Programs ages 16-17
                                  Mountain Explorers (ages 16-17)

                                  Winter Camp Programs ages 16-17
                                  Mountain Explorers (ages 16-17)

Families:          The FunZone 2.0 Family Fun Complex

Adults:              Daily on-mountain Winter Events
                                   Summer Tennis and Hiking Programs
                                   Adult Entertainment & Activity Programs

Skiers & Snowboarders:
                                    Snow Report
                                    Winter Mountain Updates
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